Facebook and Instagram advertising that creates demand

Meta Ads for businesses: creatives that stop the scroll, audiences that buy and funnels measured end to end.

Your customers spend hours every day on Instagram and Facebook. Meta advertising puts your brand in front of them with a precision no other channel can match: by interests, behaviour, location and similarity to your best existing customers.

What our Meta Ads management includes

  • Strategy and full funnel: cold audiences, consideration and remarketing — each audience with its own message and objective.
  • Scroll-stopping creatives: we design images, carousels and short videos built to sell, and test them against each other.
  • Serious measurement: pixel + Conversions API properly configured, with lead and sale events verified before anything is scaled.
  • Audiences that buy: interest targeting, lookalikes of your customers and exclusions so you never pay twice for the same person.
  • Continuous optimisation: budget shifted every week towards the ads and audiences with the best cost per result.
  • A clear monthly report: reach, enquiries, sales and cost per customer. No vanity metrics.

Lead generation for service businesses

For clinics, renovation firms, academies, consultancies and any business that runs on enquiries, we build lead generation campaigns with instant forms or fast landing pages, integrated with your WhatsApp or your CRM. Every lead is logged and measured: you know exactly what acquiring a new customer costs you.

E-commerce: from catalogue to cart

If you sell online, we connect your catalogue to run dynamic product ads, abandoned-cart recovery and seasonal campaigns. The goal is simple: a positive and growing return on ad spend (ROAS).

FAQ

Frequently asked questions

Does Facebook Ads work for B2B companies?

Yes — with the right strategy. On Meta you are not capturing active searchers (that is Google); you are generating demand: getting your business in front of the exact customer profile you want. For B2B, remarketing and lead generation campaigns with qualified forms work particularly well.

How much do I need to invest in Facebook and Instagram Ads?

You can start validating with 10–20 € per day. What matters is not the initial budget but measuring properly: with accurate conversion data, scaling what works becomes a mathematical decision, not a gamble.

Do you also produce the creatives (images and videos)?

Yes. We design the ad creatives: images, carousels and short videos adapted to each placement. On Meta, the creative is 80% of the result, so we test several versions and let the data pick the winner.

What is the difference between hiring an agency and using the "Boost post" button?

The boost button is the most expensive way to buy likes. A professional campaign is built in Ads Manager: the right objective, the pixel and Conversions API properly installed, defined audiences, exclusions, A/B tests and weekly optimisation. The difference shows directly in your cost per customer.

Shall we talk about your project?

Tell us what you need and we will prepare a clear proposal — with numbers and no obligation.

Get a free proposal